One of our favourite stylists, Bubu Ogisi is the creative director of iAMISIGO. iAMISIGO debuted its urban apparel line called the Charlatans by iamISIGO. “A charlatan (also called swindler or mountebank) is a person practicing quackery or some similar confidence trick in order to obtain money, fame or other advantages via some form of pretense or deception”

Bubu says the name was inspired from the fact that we all have a little pretence and quackery in all of us so the line represents that little bit of pretence in us behind each character. We love that!


Sandy is the no- holds girl. She gets what she wants when she wants.


Sammie is the punk rock “go- getta”.


The twins Pierre and Peter, are black and white. The irony because ‘Pierre’ is ‘Peter’ in English


Freddie is the simple nice guy.


Frankie is the cool guy. Everyone loves him.


Dolly is a diva and she gives off an attitude.


Amy is the cute girl who believes she’s a princess.




iamISIGO‘s clothing are made to perfection, ensuring that the customers are given the very best.  A new character would be released in October 2011  for the S/S 2011 Charlatan by iamisigo collection. We can’t wait to see it!

Bubu Ogisi -+2348034087789, +233246553835,

SBQ rocks Charlatan too!



Tobi & Kike